Cakeify Logo and business Cards
Cakeify is a local Baked foods business in San Diego, Ca. They wanted to move from taking orders from friends and family and create a unique brand voice and image to be recognizable and use in social media marketing. They also wanted a business card to give to potential clients and to attach to deliveries.
Since the owner of Cakeify wanted non-traditional color schemes for a food brand and a minimalist design, I decided to choose a text-focused approach, using a font that was beautiful and curled kind of like when someone is icing a cake. We added the flame to the top of the eye to represent a candle, as Cakeify focuses mostly on cakes and cupcakes.
Logo design | Physical brand assets